The project targets the Axis 1 of the European territorial cooperation INTERREG program Greece-Italy 2007-2013. The project was born with the aim of strengthen the presence of the local agri-food SMEs on the foreign markets, enhancing innovation processes through an economic and coordinated cooperation so to ease the internationalization processes of the two targeted areas. After a literature review, we analyzed the economic context of Apulia Region; then we proceed to the definition of a model for the internationalization of SMEs Agro-food of Puglia through the constitution of scientific and technological incubators that will network to deliver innovative services for the internationalization of the agri-food system. The final aim is to develop innovative services of marketing intelligence (MI) to spread knowledge and information about the international markets and the creation and implementation of databases for the search and classification of informative sources.

A Development Model for the Internationalization of SMEs Agro-Food of Puglia: the “Isci” Project

CONTO', FRANCESCO;FIORE, MARIANTONIETTA;ANTONAZZO, ANNA PAOLA;LA SALA, PIERMICHELE
2012

Abstract

The project targets the Axis 1 of the European territorial cooperation INTERREG program Greece-Italy 2007-2013. The project was born with the aim of strengthen the presence of the local agri-food SMEs on the foreign markets, enhancing innovation processes through an economic and coordinated cooperation so to ease the internationalization processes of the two targeted areas. After a literature review, we analyzed the economic context of Apulia Region; then we proceed to the definition of a model for the internationalization of SMEs Agro-food of Puglia through the constitution of scientific and technological incubators that will network to deliver innovative services for the internationalization of the agri-food system. The final aim is to develop innovative services of marketing intelligence (MI) to spread knowledge and information about the international markets and the creation and implementation of databases for the search and classification of informative sources.
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11369/149549
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